How To Easily Grow Your Email List With This Simple Tool

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtipsTruth time: I love taking personality quizzes. Whenever they pop up in my Facebook feed, I can’t resist clicking through to learn which Disney character I am. (Nemo) What my name would have been 100+ years ago. (Gretchen, born 1898) And which Saved By the Bell character I am based on my sandwich preference (?!). (Mr. Belding – SO LAME).

Can you relate? Do you like taking online quizzes, too?

I thought so.

You see, there’s something innately appealing about classifying our “personalities,” even when the quizzes are absolutely ridiculous. And believe it or not, there’s even science to back this up.

How To Easily Grow Your Email List With This Simple Tool

As Constance Grady explains, “human brains are wired for tribalism. Personality quizzes help satisfy that impulse…We find our group, we stick to it, and the tribe to which we belong fundamentally affects the ways in which we perceive the world.”

Admittedly, the fact that I know what part of the avocado I am (yes, I actually took that quiz) does not fundamentally affect the way I see the world. But the quiz drew me in nevertheless.

Yep, there’s no question about it; online quizzes can almost guarantee engagement. And that, my friends, is why an online quiz can help you grow your email list.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

Grow Your Email List With This Simple Tool

Online quizzes are both super fun and an incredible way to engage with your audience. You help your readers discover more about themselves while also providing them with valuable information – all in exchange for their email address.

You: But Paula, I don’t know how to create a personality quiz. I don’t even know where to start!

Me: No worries, friend. I have you covered.

Given my above-mentioned love of all things quizzes, I’d been meaning to add some to my site for a while now. So when I came across the online quiz platform Interact, I jumped at the opportunity to try it out.

And you know what? The experience was awesome. In fact, I can’t wait to continue creating valuable quizzes for my readers.

Here’s why.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

1. Understand Your Client With Personality Quizzes

First of all, by using a quiz to engage with your audience, you learn more about their interests. You can discover their preferences, goals, and aspirations, while also understanding their struggles and pain points.

As a business, knowing this information about your potential clients is key to creating the best customer experience possible.

Knowing your client's preferences while also understanding their struggles is key to a top customer experience. #LeadGeneration #GrowYourEmailList #Bloggers Click To Tweet

2. Provide Your Client with Valuable Content

One of the best pieces of advice I’ve received about building your online business is to serve-serve-serve before ever asking for anything. Well guess what; an online quiz is a fantastic way to do just that.

For example, the quiz that I use constantly on my website is “What is Your Productivity Secret Sauce?” which helps all of my busy-awesome readers discover how to maximize their productivity.

By delivering this valuable information in a fun and interactive way, I help provide my clients with a memorable experience.

Want to know your productivity style? Take the quiz here!

3. Easy to Use

In addition to helping you understand your client and provide them with valuable information, the Interact platform is fully customizable and incredibly easy to use.

After I decided on my topic and wrote out my questions, I had my quiz up and running in under 30 minutes. Amazing! Let me show you how I did it.

Step One: Select Your Quiz Type

As you can see in the below screenshots, once you log in to Interact, you first select Create New Quiz.

After that, you have two options. You can either create your quiz completely from scratch, or you may use one of Interact’s many customizable templates. For my quiz, I chose template.

Step Two: Choose Your Template and Quiz Type

As you can see below, Interact offers a huge range of industry options from which to choose. So whether you’re a DIY-er, a life coach, a photographer, or a food blogger, there are quizzes waiting just for you.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

Once you choose your industry it’s now time to select the type of quiz you’d like to build. Interact offers three different options:

  1. Assessment: How much do you know about XYZ?
  2. Personality: What type of XYZ are you?
  3. Score: What is your XYZ IQ?

Be sure to check out Interact’s resources for more information on these different quiz approaches: 

How to Make A Personality Quiz
How to Make A Quiz Like Buzzfeed
How to Make A Trivia Quiz

For my quiz, I selected Personality.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

Step Three: Choose Your Quiz Template

Next up: select your template! You can preview the quizzes on this page and see which one works well for you. Best of all, everything is completely customizable, so you can make the template fit your brand perfectly.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

Step Four: The Fun Begins. Get Creative!

Once you select your template you can now begin the creation process. You can upload a new cover photo, create a clever quiz title and description, and even customize the color scheme to match your website.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

Then it’s time to enter your questions and results! Following step-by-step, first, enter your quiz questions and then link them with your corresponding results.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

One of the things I love about the results page is you can add a call to action, which gives your client specific direction after completing their quiz. For my quiz, I point them to my private Facebook Group.

Once you have your quiz completed, it’s now time to integrate it with your mail provider. And here’s good news; Interact makes it super easy to do this.

Simply click on Enable lead capture and data collection for my quiz,” fill out the corresponding information from your email provider, and you’re good to go!

I use MailerLite for my provider, and it synced seamlessly.

How To Easily Grow Your Email List With This Simple Tool Are you ready to grow your email list? Are you ready to boost engagement, gain followers, and boost your blog? Then I have just the answer for you: online quizzes. Yep, personality quizzes are the best way to grow your email list today! #emaillist #marketing #entrepreneur #girlboss #blogging #bloggingtips

Step Five: Generate Those Leads!

Last but not least, it’s time to share that quiz!

I have shared my quiz in several different places, and it’s been so much fun to track the results.

I feature on this page, and I also have it pop up after 60 seconds my main page. This has been especially helpful with engaging potential clients on my site.

What’s more, I shared it on my Facebook page with great success, which further proves my point that we all love taking quizzes. 😉

And most important of all, I’m providing valuable information to my audience while also building my email list. It’s a win-win for everyone involved. 🙌

So, my friend. If you’re ready to engage with your audience, provide them with valuable information, and grow your email list, then I cannot recommend Interact enough. Your email list will be exploding in no time! Check them out here, and give it a try!


A big thank you to Interact for partnering with me on this opportunity. My review of this incredible quiz platform is 100% my own, and I recommend Interact without reservation. For additional information, please see my disclosure policy here


Question:

Are you a quiz taker? Have you ever thought of using an online quiz to grow your email list? Do you know what Disney character you are? Let me know below!

56 thoughts on “How To Easily Grow Your Email List With This Simple Tool”

  1. Jennifer Baick Oliak

    I really love those ideas on how to grow email lists. I will added this to my bookmark for my personal resource.

  2. I haven’t been working on my e-mail list at all, and I definitely should be. Thanks for the tips, I will definitely put this into action!

  3. This is a very detailed post. I only started growing my email list, but I made it my last priority for now. I don’t really know which I should prioritize first. But, this is a good start. Thank you for sharing!

    1. You’re welcome! My two cents are this: your email list and website/blog are the only things you have complete control over. Since we can’t control the algorithms on social media, it’s impossible to know who we will reach with each post. With an email list, however, you have complete control over how often you reach out to your followers 🙂

    1. Thanks, Charissa! The great thing about this quiz platform is your readers don’t have to enter their email address if they don’t want to. So it’s a win-win for everyone involved 🙂

  4. This is amazing Paula. I’ve been wanting to try some quizzes with my audience, however wasn’t sure where to begin. Thank you for sharing the how to’s here. Now, I’m sorry but I need to go now to find out my skin type… 🙂

  5. Very interesting read! I have never thought of adding quizzes to my blog but it sounds like so much fun! Thanks for sharing and walking us through the steps!

  6. This is great! I’m in my 3rd month of blogging and have managed to get one subscriber. I’ve been putting a lot of thought into a creating a freebie to try and grow my list but just haven’t had the time. This sounds like a fairly quick and easy way to grow my email list while providing value. I can’t wait to check this out!

    1. Hey, Bre! Congrats on launching your blog. That’s so exciting! I’ve found the quiz to be super helpful in building my list. Let me know if you give it a try!

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